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    • Home
    • About
      • Blank Slate
      • Founder´s Bio
    • Services
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      • Workshops
      • Consulting
      • DISCflow
    • More
      • Ways of working
      • Online Scheduling
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    • Tools
      • Blank Slate Sales Score
      • The Sales Slate
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Blank Slate Sales Score | B2B Sales Diagnostic
Free Tool · B2B Companies

How strong is your
sales operation today?

The Blank Slate Sales Score evaluates your commercial function across 6 key pillars and gives you a clear picture of where you stand — and what's holding growth back.

Get My Blank Slate Sales Score →
30 statements 15–20 minutes Immediate results 100% confidential

Your results — one score per pillar, across 4 stages

0–5 / 20
🔴 Critical
Significant gaps in this area. Results are hard to predict or replicate. Foundational work is needed.
6–10 / 20
🟠 Developing
Some elements exist but consistency is limited. Things work in some areas while struggling in others.
11–15 / 20
🟡 Structured
Meaningful structure is in place. The focus shifts to consistency and closing remaining gaps.
16–20 / 20
🟢 High Performance
Operating at a strong level with clarity and consistency. Well positioned to grow and scale.

What is the Sales Score

A structured evaluation of your entire sales system

Most companies know something isn't working in sales, but can't pinpoint what. The Blank Slate Sales Score gives you an objective read of your commercial operation — not just perceptions, but a structured view of where the gaps are.

30 statements across 6 key pillars. A score per area. A clear interpretation of what maturity level your sales system is at today.

"We're selling, but not consistently. Something isn't working — we just don't know exactly where."

— The problem the Sales Score addresses

"We didn't have clarity on our commercial gaps. The diagnostic made visible what wasn't clear before."

— What companies typically say after completing it

The 6 pillars

Every area of your commercial system, assessed

The diagnostic evaluates the complete sales system — not isolated elements.

01
Strategy & Commercial Direction
02
Marketing, Visibility & Demand Generation
03
Sales Process & Execution
04
Pipeline, Metrics & Visibility
05
Team, Leadership & Development
06
Customer Experience & Account Growth

What you receive

A score per pillar. Context that drives decisions.

Score per pillar

A 0–20 score across each of the 6 pillars, so you can see at a glance which areas are solid and which need attention.

Maturity stage per area

Each pillar falls into one of four stages: Critical, Developing, Structured, or High Performance — with a written description of what that means for your business.

Gap identification

A read on where the friction points are and the likely causes behind the results you're seeing — or not seeing.

A foundation for action

The diagnostic opens the right conversation. With results in hand, you can prioritize what to address first and how.

Objective language

Structured data to discuss your sales function with your team, leadership, or advisors — instead of operating on gut feel.

A clear starting point

Using the Sales Score first means arriving at any commercial conversation with information, not assumptions.

Get My Blank Slate Sales Score →

Free · 15–20 minutes · Immediate results

Who it's for

Built for B2B companies that already have commercial activity

Whether you've been operating for years or are in a growth stage, the Sales Score gives you clarity on where you actually stand.

Founder / CEO

You're leading sales yourself and want to build a system that scales

Sales are happening but depend too much on you. You want to understand what to structure first before growing the team.

CEO / Business Owner

Your company has grown but the commercial area was never professionalized

You have a sales team but no clear metrics, no consistent process, and you're still too involved in day-to-day sales decisions.

Sales Manager / Director

Your team has talent but doesn't execute consistently

Every seller works differently. No shared process. No structured follow-through. You want to change that.

GM / Managing Partner

Your commercial model is stagnant and you need to redefine the strategy

You're selling through inertia or historical relationships. You want objective data to make better-informed decisions.

Does this sound familiar?

Signs you're ready for the diagnostic

"We're selling, but I don't know exactly why it works."

"The sales team is there, but they still depend too much on me."

"We have a team, but we're not growing at the pace we expected."

"We don't have clarity on where our commercial gaps are."

"I want to invest in improving sales, but I don't know where to start."

"Every seller works differently — there's no consistency."

"Something isn't working — we just can't pinpoint what."

"Our forecasting isn't reliable — we can't predict results."

"We need more structure without losing what's been working."

How it works

Simple, structured, actionable

1

Complete the assessment

Rate 30 statements across 10 pillars on a scale of 0 to 4. Each statement reflects a real sales practice. No right or wrong answers — only the honest reality of how your company operates today. Takes 15–20 minutes.

2

Receive your Sales Score immediately

You get a score for each of the 10 pillars on a 0–20 scale. Each area is assigned a maturity stage — from critical to high-performance — with a written interpretation of what that means in your context.

3

Understand where the gaps are

The results show which areas of your sales system are solid and where the friction points are. A structured read of what may be happening behind the results you're seeing — or not seeing.

4

Start the right conversation

The Sales Score is the starting point. With results in hand, you can explore your challenges in an Initial Chat with Blank Slate, assess what kind of support makes sense, or simply have internal clarity to make better decisions.

FAQ

Common questions

How long does it take?
Between 15 and 20 minutes. It's 30 statements with a 0–4 scale across 10 areas. No preparation or company data needed — just your honest perspective on how your commercial function operates today.
Is it really free?
Yes. The Blank Slate Sales Score is completely free. No paid version, no hidden cost. It's a tool designed to help B2B companies understand their situation before making decisions.
How reliable is the diagnostic?
The assessment is grounded in real experience working with B2B teams. It evaluates concrete practices, not general impressions. The results are as useful as your answers are honest — the goal isn't a high score, it's an accurate one.
Who should complete it?
The Blank Slate Sales Score is designed for leaders who already have a sales team or commercial function in place — CEOs, founders, sales directors, sales managers, and general managers. If you're responsible for a team that sells, you have what you need.
What happens after I complete it?
You receive your results immediately. From there, you can review the gaps, share them with your team, or schedule an Initial Chat with Blank Slate to dig into the findings and explore what kind of support makes sense for your company.
Is my data confidential?
Yes. Your information is completely confidential. The diagnostic is for your benefit — it won't be shared or published. No one outside of Blank Slate has access to your responses.
Free · 15–20 minutes · Immediate results

Start with clarity, not assumptions

Take the diagnostic today and get a structured read on the real state of your sales operation.

Get My Blank Slate Sales Score → Schedule an Initial Chat

Blank Slate · Sales strategy and commercial leadership for B2B companies

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